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DESCRIPTION:Click for Latest Location Information: http://dgiq-edw2025.data
 versity.net/sessionPop.cfm?confid=164&proposalid=16237\n\n
 To change a culture, you have to get everyone involved,\n
 Cultures change through “deeds" not words, and\n
 Data quality is a $3Trillion (yes, Trillion!) per year problem in the US al
 one. Yet it gets nowhere near the attention it deserves.\n\nThis tutorial e
 xplores how to create an organizational culture that promotes the improveme
 nt of data quality. It explores the data creator and data customer roles in
  some detail. It discusses the role of data professionals in helping everyo
 ne (both data professionals and business people) become good data customers
  and creators. In particular, it exposes the sheer fun and empowerment so m
 any people find in attacking data quality this way. Finally, we’
 ll start a “FAMathon,” a collective effort to help attendees co
 nnect with their business counterparts, complete a short assignment togethe
 r in a thought-provoking way, and answer the question, “Do we need to
  worry about data quality?” together.\n\n
 Why regular people are so essential\n	Approaches to data quality\n
 The data customer role explained\n	The data creator role explained\n
 For data professionals: how to engage regular people\n\n
DTSTART:20250505T083000
SUMMARY:T5: Building Data Culture: What, Why, and How
DTEND:20250505T114459
LOCATION: See Description
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